As a fairly new establishment, Definitions wanted to appeal to customers of all ages and abilities within the Spalding area. It was important to Definitions that their website portrayed the family run atmosphere and the range of goals that the gym could offer – from losing wight, toning up or just some straight forward de-stressing time.
We designed and developed a website which really emphasised the new and immaculate facilities with clear banner images to really capture interest from the moment a visitor first lands on the website. We also created the copy for each page of the site with SEO in mind to give the site a boost within the search engines, increasing the chance of visitors being able to find the website in the first instance.
To add further to the quality of engagement with website visitors, we added a variety of virtual tours to the website to allow prospective customers to take a look around the gym facilities beforehand. Teamed with clear call to actions and links to their active social media pages, Definitions Health & Fitness Gym have already set themselves a well deserved place within the market.
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